Snowmad Digital’s expertise in SEO and SEM has enabled its clients to achieve remarkable results. For instance, Paniolo Ranch experiences 348% increase in conversions, and Alexander Homestead attributed 92% of the conversions to Snowmad Digital’s work. Some clients have earned from $150,000 to $180,000 with just their services alone.

Discover how Elizabeth Nelson, founder of Snowmad Digital, partnered with Kinsta to provide her clients with better SEO, financial benefits, and a stress-free hosting experience.

Snapshot

• Industry: Digital Marketing Agency
• Business size: 1-3 team members

The problem

Elizabeth Nelson’s previous experience with her web hosting provider was fraught with challenges. She described it as a “toxic relationship” because despite referring over 100 clients, she saw very little in return from it.

Her past hosting provider relied on several buggy plugins, often leading to website downtime. Soon, Elizabeth was overwhelmed by the constant need to fix these problems. She recounted the extent of the problem saying:

I didn’t realize how bad it was until I started counting how many hours a month I was spending fixing problems.

The situation reached a critical point when a wedding planner client’s website was mistakenly redirected to an inappropriate site. Her previous hosting provider offered no help or refund and blamed Cloudflare for the fiasco.

This ongoing battle took a toll on Elizabeth and her team. They realized it was time to find a new hosting solution.

The solution

To improve its search engine rankings and get more customers, Snowmad Digital carefully evaluated various web hosting options. They decided to switch to a provider that could offer fast-loading sites with robust security measures.

Brian Jackson, founder of Perfmatters & Forgemedia, recommended Kinsta as the best option for Snowmad Digital. Elizabeth was impressed! She shared:

When I saw what Kinsta had to offer, I was so impressed and knew right away that it was a HUGE improvement over what I was currently using.

Kinsta offers up to $300 worth of built-in features. This eliminates the need to use multiple plugins to achieve the same result. Using fewer plugins results in a faster and more streamlined website, which is ideal for SEO.

“My goals were to achieve faster sites, reduce the number of plugins that could be potential security threats, get better support, and get paid for my work since I was already doing the site support after the sites were built,” explained Elizabeth.

With Kinsta, Elizabeth is able to achieve all of these goals and provide a better experience for her clients.

Powerful managed WordPress hosting

Kinsta’s built-in premium features, such as Kinsta CDN, GCP’s fastest servers, and 99.9% uptime SLA intrigued her. The transition to Kinsta was a pivotal moment for Snowmad Digital, and Elizabeth worked closely with Kinsta’s support team to ensure a smooth migration process.

Her initial impressions of Kinsta’s offerings matched her expectations and marked the beginning of a promising new partnership for Snowmad Digital.

Worry-free migration process

One of the biggest hurdles in moving to a new hosting service was the need to transfer large amounts of data without affecting the live sites. Kinsta’s experts assisted in creating a detailed migration plan that included staging environments to test the sites before going live on the new host.

Following the move, Elizabeth immediately noticed a dramatic increase in site speed, attributed to Kinsta sites built over the Google Cloud Platform’s faster servers and premium tier network. Additionally, Kinsta’s hassle-free CDN, which boasts over 260 locations, played a significant role. Kinsta customers have experienced up to 200% faster websites after switching to Kinsta.

24/7 expert support and integrated tools

Elizabeth also highlights the user-friendly interface of the MyKinsta dashboard, which has made site management much more efficient for her team.

Customer service interactions have been an outstanding aspect of her experience with Kinsta. Whenever Elizabeth encountered problems or had questions, she emphasized that the response from Kinsta’s 24/7 support team was always quick and helpful – a refreshing change from her previous experiences.

Value for money

According to Elizabeth, investing in Kinsta is a financially wise decision. The fast-loading pages, stronger security protocols, and exceptional customer support have all proven beneficial. It has improved the performance of her clients’ sites and led to a more seamless management process, allowing her to focus on growing her business.

The result

Snowmad Digital’s clients have seen 348% increase in conversions with fast, secure and reliable websites powered by Kinsta. Some earn up to $180,000 per month. And by combining powerful hosting and solid marketing strategies, Snowmad Digital’s customer base has grown by 450%.

Elizabeth’s journey started small with 10 clients on a 20-site plan, then to a Custom 60-site plan, and now with another upgrade on the horizon as she’s reached her 55th client. With Kinsta’s managed WordPress hosting, she could focus on growing Snowmad Digital without worrying about technical issues.

“The biggest milestone for me was going from being a glorified freelancer to overseeing everything and making that big transition without losing any of the quality of service we provide.”

Improved SEO with high-performance hosting

“Kinsta has given me complete control from start to finish and has allowed me to provide my clients with the best possible experience. There have even been times when switching my clients to Kinsta and enforcing HTTPS alone have improved their site’s keyword placement and increased their ranking.”

Since search engines like Google use page speed as a key factor for rankings, the faster load times provided by Kinsta have led to higher search rankings. This is crucial for competitive keywords, where a small edge can lead to significant improvements.

“Ever since Kinsta made some improvements to my website, like faster loading times, SSL security, and other remarkable features, I’ve seen a drop in website issues. This boosted my client sites’ SEO, a key service I offer to my clients on a monthly basis. Thanks to the time saved, I can now provide more meaningful work for my clients. It allowed me to serve them better.”

With HTTP/3 support, wildcard SSLs, and DDoS protection from Kinsta’s Cloudflare integration, Elizabeth is confident in the security of her clients’ sites. And because secure sites also help with Google rankings, her clients have seen higher keyword rankings, more user trust, and better conversion rates since switching to Kinsta.

Maximizing return on investment

After migrating to Kinsta, Snowmad Digital saw a significant improvement in its financial figures. The fast, reliable, and secure hosting from Kinsta meant the agency could spend less on fixing and maintaining its client sites.

This allowed them to redirect funds into growing the business and stepping up their marketing efforts, which in turn brought in more revenue. For Snowmad Digital, investing in Kinsta really paid off.

I’m happy to say that my sites rarely go down or go out of service, which saves me many hours.

With less need to fix the site and deal with downtime, Snowmad Digital could use its resources more effectively, saving more in the long run. Its many benefits, such as better site performance, improved SEO, and 24/7 support, were worth every penny compared to her previous hosting provider.

Stress-free hosting with reliable expert support

With Kinsta handling the technical side of hosting, Elizabeth and her team can concentrate their creative and mental efforts on delivering quality services to their clients. And with a team of Kinsta experts supporting Snowmad Digital, Elizabeth feels confident in expanding her client base without sacrificing quality.

Elizabeth describes Kinsta’s service as “super fast website hosting with the best support team in the world.” She explains:

Whenever I have a problem launching a website, managing redirects, or encountering errors, I have an entire team to help me with any issue I face. I’m so grateful that I don’t have to go through the stress of waiting for days, sending multiple emails, or being mistreated for asking questions. It is such a relief to have such a supportive team by my side.

The conclusion

Kinsta has helped Elizabeth reach Snowmad Digital’s goals by cutting down on expenses, boosting income, and making better use of resources. With Kinsta’s solid reputation for premium quality and reliability, Elizabeth is confident that investing in Kinsta’s hosting services is making a real difference for Snowmad Digital.

Put your energy into growing your business and offering great service, just like Snowmad Digital does. Try Kinsta Hosting and see the difference for yourself with a 30-day money-back guarantee.

The post Snowmad Digital expands customer base by 450% with Kinsta’s Agency Partner Program appeared first on Kinsta®.

“We’ve made it our mission to be the best in the business. We use our in-depth knowledge of the industry and cutting-edge AI tools to guarantee our clients get the top-notch service they deserve.”

In over 16 years, they remain dedicated to their mission. Adapting Social’s team of experts has increased revenue, search engine visibility, website traffic, brand identity, and social media following for thousands of brands and businesses.

“Our team of design and marketing experts urgently implement our strategies for you so you can focus on your business, while we focus on building a brand your target market will remember. We help our clients become the next and best versions of themselves.”

But even the best agencies face challenges. For Adapting Social, those challenges came from their previous web hosting providers. Their client sites were plagued by recurring downtime, slow-loading pages, and security vulnerabilities.

In our conversation with Christopher Iafelice, Chief Operating Officer at Adapting Social, he shares how Kinsta’s Managed WordPress Hosting solved these issues and how it empowered them to deliver even better results for their clients.

Get inspired by their success story and see what Kinsta can do for you!

Snapshot

• Industry: Digital marketing and design Agency
• Business size: 50 employees

The problem

Adapting Social worked with several hosting providers before discovering Kinsta.

Prior to discovering Kinsta, we’d worked with a few different hosting providers, including GoDaddy, BlueHost, and Network Solutions.

Unfortunately, Adapting Social kept running into problems that made it difficult for them to provide their customers with the smooth online experience they deserved.

We had to do something. We were constantly dealing with website downtime, which meant lost traffic and potential lost revenue for our clients.

• Frequent downtime is the #1 problem: Recurring downtime was the most frustrating issue for the Adapting Social team. The worst part? These outages were often unpredictable and long.

“It was disheartening to witness the frustration of our clients as their websites were repeatedly taken offline. This undermines their trust in us and hinders their ability to reach their business goals.”

• Vulnerable client sites: The security vulnerabilities in these hosting platforms left client websites exposed to potential attacks.

“We were reluctant to host client websites on these platforms because of their unreliable performance and potential negative impact on our reputation. We realized that we weren’t just having trouble ourselves but also that, because of all these limitations, we couldn’t provide the best service to our clients.”

• Complex site management with no server control: “On another note, not being able to control where our servers were and having no way to oversee all our client websites at once just made things more complicated.”

Staying wasn’t an option anymore as these website issues were hurting their bottom line. So Adapting Social’s Creative Director, Caitlin Morris, led the search for a better solution.

“Caitlin and I did a lot of research and evaluated many hosting providers. We were looking for a solution that would meet the needs of both our clients and our team.”

“We needed a hosting solution that matched our commitment to excellence and gave us the confidence to offer hosting services to our clients. One that was reliable, performed well, and kept our clients’ websites safe and secure. That’s when we discovered Kinsta.“

The solution

Adapting Social’s search for a reliable hosting provider led them to Kinsta, a platform that quickly proved to be the ideal solution for their needs.

Kinsta really stood out for us because of its great features that make it easier to manage websites and make our workflows more efficient.

Key features and their impact

• Free staging environment: Each WordPress install at Kinsta can have its own free WordPress staging environment, completely separate from the live production site.

“The fully-powered staging environments let us safely test updates and changes before deploying them to live sites, which helps us avoid errors or downtime.”

• One-click backups: Kinsta provides daily automatic WordPress backups, as well as system-generated backups for all user sites, including Adapting Social’s websites. These backups, along with each site’s manual backups, are available as restore points in MyKinsta.

“One-click backup creation and restoration gave us peace of mind knowing that we could easily revert to a previous state if needed.”

• MyKinsta dashboard: MyKinsta is an integrated, single intuitive dashboard for deploying, hosting, and managing all Kinsta-hosted web projects. It saved Adapting Social the time and effort of managing plugins, themes, and user access directly from one place.

“Being able to update plugins and themes directly within the MyKinsta dashboard saved us a lot of time and effort. Another great thing about MyKinsta is that you can add as many users as you want and control what each one can access. This helped us work better with our clients.”

• Global CDN and free SSL: Kinsta partnered with Cloudflare, an HTTP/2 and IPv6-enabled content delivery network with 200+ locations, to turbocharge all its assets and media around the globe. 

“Kinsta CDN was a total game-changer for us. It allowed us to optimize website delivery based on visitor location, which improved load times and the overall user experience.”

“We also loved that Kinsta offers free SSL certificates with automatic renewals. This kept our clients’ websites secure without them having to worry about it.”

With these new features, Adapting Social can now offer clients a more reliable, secure, and efficient service thanks to more powerful and feature-rich managed WordPress hosting.

The results

Since partnering with Kinsta, Adapting Social has achieved remarkable improvements across various aspects of its business.

Kinsta really impressed me… We’ve successfully moved over 50 client sites to Kinsta, and we’ve retained them all — which we think says a lot about how reliable and high-performing the platform really is.

“The migration was completed flawlessly, and the client’s website saw an immediate improvement in performance, reliability, SEO, and security.”

“We’ve even integrated Kinsta into our standard service offerings because we know we can rely on them to help our clients make a big impact. We’re not just saying these results are good—we’ve got the data to back it up.”

Greater engagement with 33% faster page load times

When Adapting Social saw their average page load time drop from 4.2 seconds to just 2.8 seconds, it was a huge win. That’s a 33% improvement in site speed!

And those seconds resulted in reduced bounce rates, which made all the difference. This ultimately has a big impact on user retention and overall site success. More visitors are staying on their clients’ sites longer, exploring their content, and engaging with it.

“Since moving to Kinsta, we’ve seen some big improvements across our websites, operations, and user experience. Our client sites now load much faster, which has led to lower bounce rates, more engagement, and better search engine rankings.“

And it doesn’t stop there. “Best of all, we’ve completely eliminated downtime incidents, so our client sites are always up and running.”

Up to 767% increase in search engine traffic for a client site

With much faster websites, the SEO of their client sites saw notable boosts. One client of Adapting Social had a 767% increase in search engine traffic, with search engine ranking increasing from page 9 to page 1.

When Google sees a fast, well-performing site, it tends to reward it with higher search rankings, which is important for attracting new visitors.

“By offering a high-performance hosting environment, we make sure that our clients’ websites make a great first impression and engage their target audience effectively.”

And this fits right in with Adapting Social’s goal of providing tailored digital marketing experiences that deliver results.

250 hours saved annually with streamlined site maintenance

With the MyKinsta dashboard and tools, Adapting Social cut their weekly maintenance from 15 hours to just under 10.

This 5-hour reduction adds up to over 250 hours a year—equivalent to about six full workweeks for the team. Adapting Social now has extra time to innovate, tackle new projects, and strengthen client relationships, driving faster growth and delivering even greater value to its clients.

“We’ve made some big changes to our internal processes to make our operations more efficient. Kinsta’s dashboard and tools have made it easier for us to manage our websites, so we can focus more on what’s important.

By freeing up the team’s time, Adapting Social can now respond more quickly to customer needs which allows them to better serve their clients.

“Kinsta gives us the tools we need to deliver better results for our clients, and we’re excited to leverage more of their features. With tools like Application Performance Monitoring (APM) and Edge Caching, we’re set to make our websites even faster and more efficient.”

Looking ahead, Adapting Social is excited to explore Kinsta’s multisite capabilities. This will help them manage complex website networks and push the boundaries of what’s possible as a full-service digital marketing agency.

10% growth in monthly leads and sales

When your site runs smoother and faster, great things follow. For Adapting Social, this translated into a 10% boost in monthly leads and sales for their clients after moving to Kinsta.

“The results speak for themselves: a 10% increase in leads and sales for our clients and a 98% client satisfaction rate, which shows how powerful Kinsta’s platform is and how committed we are to excellence.”

The difference is clear: with Kinsta’s Managed WordPress Hosting and its easy-to-use dashboard, clients feel more in control of their websites.

“We know that a better user experience helps our clients, too. Kinsta’s user-friendly interface and great features let our clients take more control of their websites, which makes them feel more in charge and more involved. That’s where the satisfaction comes from.”

Christopher also adds, “But these numbers don’t tell the whole story. Our clients are also really happy with the extra security and backup processes Kinsta provides.“

Kinsta fuels Adapting Social’s growth

For Adapting Social, Kinsta not only solved their problems with its previous web host, but it also became a driving force behind their overall growth and success.

As COO Christopher puts it, the impact of Kinsta has been remarkable.

“Since we teamed up with Kinsta, Adapting Social has hit some pretty impressive milestones… I’m really proud of how successful we’ve been together, and I’m excited to see how our partnership with Kinsta will continue to drive our growth and innovation in the years to come.”

By choosing Kinsta, Adapting Socials overcame critical issues like frequent downtime and slow client sites hurting their agency’s bottom line and reputation. The team also saw impressive results, including a 33% drop in page load times, a 700%+ traffic boost, and a 95% client satisfaction rate.

The post Adapting Social delivers 767% more site traffic and saves 250+ hours appeared first on Kinsta®.

Throughout the years, the agency has worked with numerous high-profile publishers like Bloomsbury, Faber, and Headline, bestseller authors from Alice Oseman (“Heartstopper”) to Stephen King, and legendary literary agents like Felicity Bryan and Susanna Lea.

Bookswarm has become a well-established brand in the book publishing world; its team regularly attends book fairs and trade shows. The year 2021 brought a huge milestone for the company when it was granted the Services to Independent Publishers Award from the Independent Publishers Guild.

Get your reading glasses and join us as we discuss how Simon Appleby, Founder, and Director of Bookswarm, reveals how his agency’s sites became faster and more secure with Kinsta’s help.

Snapshot

• Industry: Book publishing
• Business size: 5 team members
• Kinsta Plan: Custom Agency Plan

The problem

Simon of Bookswarm wanted his holidays back

Bookswarm used Plesk hosting for their sites. Eventually, they moved to Cloudways—it seemed to be a suitable solution. But after a few years, its infrastructure could not keep up with the company’s business growth. Managing multiple sites on the platform created extra tasks for Simon:

“As the number of sites we hosted increased, I realized I was spending too much time monitoring server loads and fighting fires. The tipping point was planning for a long trip abroad, during which I knew I needed our hosting to be bombproof so I could enjoy a stress-free holiday!”

Security threats on shared hosting infrastructure

It wasn’t just server monitoring that raised concerns for Bookswarm; using different server setups poses a security threat. One solution Bookswarm used for its sites was shared hosting.

“Having each site isolated from the next was the key thing for me – on Cloudways, we couldn’t have each site on its own server (that would have been over 200 servers), so it was a mix of shared servers and dedicated boxes – and that meant an attack on one was an attack on others.”

With shared hosting, multiple sites are managed on the same server. The shared setup may affect site performance (especially if there are resource-intensive sites on the server) but is also less secure.

The solution

Highly secure core infrastructure with advanced security

“I wanted hosting that just worked, so we could focus on supporting our clients and delivering new projects without getting distracted by performance and security challenges.”

After his experience with the mixed server setup, Simon wanted to ensure that his sites were isolated from each other. Kinsta’s isolated container technology solved this for the Bookswarm team.

Even if a client hosts multiple sites on the platform, they won’t share resources or affect each other in any way. This technology significantly reduces security issues; if one site gets hacked, the risk doesn’t spread to others.

Kinsta’s isolated container technology provides secure core infrastructure for sites which is further strengthened with built-in features like regular uptime monitoring (480/ day/ site), daily backups – retainable for up to 30 days, or 99.9% SLA-backed uptime.

Additionally, our Malware Security Pledge means that in the event of a hack, Kinsta’s team will work with the client for free to fix issues and restore the site.

Better latency and increased site protection with Cloudflare

Kinsta includes Cloudflare integration for all clients, including Bookswarm. It gives Simon and his team access to a fast, global CDN network to help reduce the latency of each of their client sites.

Beyond its features to help increase performance (like Edge Caching or Early Hints), Kinsta’s Cloudflare integration unlocks numerous security features such as hardware firewall, DDoS protection, HTTP/3 support, and wildcard SSL. With these, Bookswarm can guarantee their clients peace of mind without the need for complex security systems, or additional third-party site protection services.

Smooth site migrations led by a team of experts

Switching hosting providers when you manage dozens or hundreds of client sites can be dreadful—the same was true for Bookswarm. Kinsta’s free, unlimited migrations handled by its expert team made the process stress-free for Simon and his team. He compliments the team, saying:

“The migration team deserves my eternal gratitude – we were taking around 220 websites onto Kinsta, which was a lot of migrations to keep track of!”

“Some of the sites were older, so there were issues with migrating to PHP 8, but they did a brilliant job keeping tabs on all the different migrations, helping resolve the ones with issues, and keeping it all moving along with good humor.”

Kinsta provides a free, unlimited migration service. An expert Migrations team is responsible for scheduling migrations, moving sites to Kinsta’s platform, and preventing downtime or issues. A cleanup of infected sites is also included for free.

The result

DDoS issues decreased, site performance enhanced

After moving to Kinsta, Bookswarm saw massive improvements in site performance and security. The switch got them out of a risky shared hosting situation and into a more reliable, secure platform. Now, Bookswarm manages its sites on Kinsta’s solid infrastructure.

“The combination of isolated containers and Cloudflare means that we have seen a marked decrease in DDoS style issues, and everything is running much better.”

The switch to Kinsta not only brought benefits in site security but an improvement in site speed, too, allowing Simon to focus on growing his business:

“Page speed has definitely increased, along with back-end performance on complex sites. Downtime is considerably less, and as a result, I sometimes spend whole days without having to think about hosting issues at all!”

Stress-free hosting you can trust even on long vacations

“I’ve been massively impressed by [Kinsta’s] support, which is helpful, friendly, and knowledgeable – and I love that I can host each site in the best location for the client. Most of our clients are in the UK, but we have sites hosted in the US, Australia and mainland Europe too.”

“I do feel it’s freed me up to spend more time doing what I want to do, project managing the development of more sites to add to Kinsta.”

Migrating client sites to Kinsta brought Bookswarm relief. They now feel reassured that their sites are in good hands. The managed hosting features and built-in tools helped reduce the time spent fixing issues and worrying about site slowdowns or crashes. Freed from constant site monitoring, Simon can now focus more on growing his agency.

“Kinsta has unquestionably taken the stress out of hosting – giving us the confidence to strongly recommend to clients that they allow us to host their completed websites.”

Conclusion

Bookswarm entered a new era in its business operations with the help of Kinsta. Trusting our company with its client sites has brought peace of mind and helped stabilize growth. As a result, the agency is now close to reaching a milestone with Kinsta.

The post Bookswarm ends DDoS attack risks and speeds up 230+ WordPress sites appeared first on Kinsta®.